TEMPLATES
Not blank shells with a title. Every template below comes with the questions, the scales, and the answer options already in place, drawn from how the pros run each study. Expand any of them to read every question, or get the whole set to open and edit in Plumeform. Free, no card.
CUSTOMER
The two-minute pulse on how customers feel: one number to track over time, one open question that tells you why.
See all 5 questionsShow less+
What is the main reason for your score?
Long text
How would you rate your most recent experience?
Very poorPoorOKGoodExcellent
Which of these did you interact with?
ProductSupportBillingDocumentation
Can we follow up with you about your feedback?
Yes, email meNo thanks
PRODUCT
The Sean Ellis test: the single question that tells you whether you have something people would miss, plus the follow-ups that tell you what to do about it.
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What type of person do you think would most benefit from it?
Short text
What is the main benefit you get from it?
Long text
How can we improve it for you?
Long text
What would you likely use instead if it went away?
Short text
RESEARCH
A clean front door for a paid study: informed consent, screening questions, and an attention check before anyone reaches the real survey. Panel IDs pass through to your export.
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In the last 30 days, how often did you shop online?
Never (screen out)1–2 times3–5 times6+ times
Which age group are you in?
18–2425–3435–4445–5455+
To show you are reading, please select 'Disagree' below.
Strongly agreeAgreeDisagreeStrongly disagree
How confident are you using a computer for everyday tasks?
Not at allSlightlyModeratelyVery
TEAM
A short, safe check-in on how the team is doing, anonymous by default, with room to say the thing they'd say in a one-on-one.
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I have what I need to do my job well.
Strongly disagreeDisagreeNeutralAgreeStrongly agree
I can see myself here in a year.
Strongly disagreeDisagreeNeutralAgreeStrongly agree
My workload is sustainable.
Strongly disagreeDisagreeNeutralAgreeStrongly agree
What is one thing we should start, stop, or keep doing?
Long text
UX
Run after a task-based session to turn a gut feeling into a number you can compare across designs.
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Where, if anywhere, did you get stuck?
Long text
How well did the result match what you expected?
Not at allSlightlyMostlyExactly
How confident are you that you completed the task correctly?
Not confidentSomewhatConfidentVery confident
If you could change one thing about this flow, what would it be?
Long text
EVENT
Sent within a day of the event while it's fresh: one rating, one net-promoter question, and what to fix for next time.
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How likely are you to attend again?
0–10 scale
What was the most valuable part?
Short text
What would have made it better?
Long text
How did you hear about it?
EmailSocialA colleagueOther
CUSTOMER
Shown at the moment someone cancels, while the reason is sharp in their mind. Three minutes that tell you which lever actually moves retention.
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What could we have done to keep you?
Long text
Which tool are you moving to, if any?
Short text
How likely are you to come back in the future?
0–10 scale
Anything else you want us to know?
Long text
WEB
A lightweight intercept for any page: what people came for, whether they found it, and what's missing.
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Did you find what you were looking for?
Yes, easilyYes, with some diggingPartiallyNo
How easy was the site to use?
Very hardHardOKEasyVery easy
What was missing or hard to find?
Long text
How likely are you to recommend the site?
0–10 scale
EDUCATION
For workshops, courses and onboarding sessions: content, instructor and pace on one battery, plus what participants will actually do differently.
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The instructor explained ideas clearly.
Strongly disagreeDisagreeNeutralAgreeStrongly agree
The pace was right for me.
Much too slowSlightly slowJust rightSlightly fastMuch too fast
What was the most valuable thing you learned?
Short text
How confident are you applying this in your work?
Not confidentSomewhatConfidentVery confident
What should we change for the next group?
Long text
RESEARCH
Put an idea, ad or feature in front of people before you build it: appeal, uniqueness, believability and intent, the four numbers that predict whether it lands.
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How different is it from what's already available?
Not at all differentSlightlyModeratelyVery different
How believable is the claim it makes?
Not believableSomewhatMostlyCompletely
How likely would you be to use or buy it?
0–10 scale
In your own words, what is this product for?
Long text
What, if anything, would stop you from trying it?
Long text
Every one of these is one paste away in Plumeform's importer, and each carries the research-grade controls — attention checks, quotas, randomization, screening — that keep the data clean.